Explore more Media…Let’s talk Video

Everyone loves Youtube!

Adding pictures and graphics to your post is just one way to make your content more interesting and capture the reader’s attention. Let’s take it one step further and also add Video to our posts!

There is no denying that today’s consumers are visual beings. Over the last few years, the popularity of Video has grown tremendously. As a result of this unprecedented popularity, along with the advancements in digital technology, everyone has instant access to filming, editing and publishing videos. 

Anyone with a smartphone can create video content and distribute it over the Internet!

This popularity trend is not limited to personal use and social media.  Rohan Ayyer shares in How to Use Video Content to Accelerate Engagement, “In 2015 , video views accounted for over 70% of all internet traffic.”  Business marketing professionals have also identified that ‘landing pages’ featuring video content increase sales conversions by 80 percent.

Adding Video will create an “experience” for your reader. Video will build  engagement by bringing your pages or post ideas to life.

If you want  your voice to be heard, then use a Video to share YOUR STORY!

Next up: great video tools to create and share your messages. What platform would you use to create and share your story?

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3 Comments
  1. Hi Mrs C,

    Loved your post and your Lumen5 video. I’ll have to try it too as I used screencast.o.matic 🙂
    Congrats and all the best for you and your class.
    Best wishes,
    Alexandra

  2. Great video, Kae! I love the Lumen5 video. Do you think you’ll use it again?

    It’s amazing to think what a large percentage of internet traffic is directed towards video.

    You’re right about video bringing your ideas to life.

    Thanks for another great post.

    Kathleen

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